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Website
University of North Carolina

Audience

For Students 9th - Higher Ed Standards
Challenging pupils' perspectives by having them walk in the shoes of the reader. An informative resource discusses how to identify an audience and anticipate their needs before writing an upcoming argumentative essay. 
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Lesson Plan
Curated OER

To Whom It May Concern! Writing for a Variety of Audiences

For Teachers 2nd - 5th
Elementary learners write friendly letters with the same subject to two contrasting readers or audiences. They choose words and phrases that will be the most effective for the audience they are trying to reach. They read both letters and...
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Handout
Shakespeare Globe Trust

Fact Sheet: Audiences

For Teachers 9th - 12th Standards
In Shakespeare's time, people could attend a play at the local theatre for as little as one penny. Using an informative handout, scholars learn about the typical London audience member during the 1600s. Readers explore how theatre...
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PPT
Curated OER

Narrowing a Topic & The Importance of Audience

For Teachers 9th - Higher Ed
Help your young writers through the sometimes difficult process of beginning to write. Direct them through how to choose a topic and write to a specific audience. Great refining statements guide them to writing focused, clear essays. 
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Handout
Louisville Orchestra High Performance

Audience Etiquette Activity

For Students 1st - 6th Standards
Before you head to a performance, school pep rally, or sporting event with your class, be sure to review these worksheets and rubrics that discuss proper manners and etiquette at public events. 
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Activity
Scholastic

Identifying a Target Audience

For Teachers 6th - 9th Standards
How do advertisers try to speak to you? Learners review a variety of advertisements and identify how they attempt to reach a particular targeted audience, as well as consider what type of audiences they might belong to as young adults.
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Activity
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Franklin D. Roosevelt Presidential Library & Museum

Pearl Harbor Activity #4: Who is the Audience?

For Teachers 6th - 12th
Young historians use the prompts on a worksheet to analyze President Roosevelt's "Day of Infamy" speech. They identify the intended audience for the speech, the devices FDR used to persuade his audience, the responses promoted, and the...
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Unit Plan
Northshore School District

American Voices and Their Audiences

For Students 11th - 12th Standards
Those new to teaching an AP level language and composition prep course and seasoned veterans will find much to treasure in a unit that is designed to help young language scholars develop the skills they need to analyze the language...
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Lesson Plan
Curated OER

Writing For Different Audiences

For Teachers 7th - 8th
Evaluate the use of vocabulary in written paragraphs to make the determination of its appropriateness for a particular audience. As a class, seventh graders develop a fictional team and write three paragraphs to different audiences based...
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Organizer
Edmond Public Schools

SOAPSTone

For Teachers 7th - 12th Standards
Break an article down with a SOAPSTone chart. Class members determine the speaker, occasion, audience, purpose, subject, and tone. The chart includes a question for each of these elements, provides some clarifying text for each, and...
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Lesson Plan
Media Smarts

The Newspaper Front Page

For Teachers 7th - 10th
Hot off the presses! A perfect instructional activity idea for a journalism class or even a language arts class looking to incorporate some informational texts. Young writers analyze the front pages of various newspapers to determine the...
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Lesson Plan
Media Smarts

Cinema Cops

For Teachers 7th - 12th
A study of how public perception is both reflected and influenced by film and television, this instructional activity helps students develop an awareness of audience as well as a critical view of media. Depictions of police in television...
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PPT
Curated OER

Academic Language

For Teachers 12th - Higher Ed
College-level writers learn the importance of using academic language in their papers and essays. Assessing the audience is an important aspect of choosing the language with which one writes. Review these 10 slides to make sure each...
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Lesson Plan
Curated OER

Lesson Skill: Determining Audience and Purpose

For Teachers 9th - 12th
“. . . the car looked as it had caught some terrible disease.” Pairs read and then illustrate a passage from either “The Year I Drove through the Car Wash” or “Riding Is an Exercise of the Mind” in preparation for a discussion of...
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Lesson Plan
Virginia Department of Education

Identifying Audience and Purpose

For Teachers 6th - 8th
Use a fun and creative activity to introduce junior high learners to how writing changes for different audiences and purposes. The activity begins with a reading by the instructor where teens visualize a food fight in the cafeteria. In...
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Worksheet
Curated OER

Audience Analysis Worksheet

For Students 9th - 11th
In this audience analysis activity, students evaluate the appropriateness of their speech to a particular audience.  Students will determine what adaptations would be necessary for the speech to be successful under various circumstances.
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Lesson Plan
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Federal Trade Commission

Ad Targeting and Techniques

For Teachers 5th - 6th Standards
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
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Lesson Plan
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Federal Trade Commission

Ad Creation

For Teachers 5th - 6th Standards
How would someone market a new cereal to space aliens? Using the third instructional activity from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their...
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Lesson Plan
Scholastic

Choose Your Words Wisely (Grades 9-12)

For Teachers 9th - 12th Standards
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
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Organizer
Learning Station

Audience Appeal

For Students 5th - 6th
In this writing worksheet, students learn that authors create books aimed at a particular audience of a certain age and interest. Learners read the names of 10 kinds of books and write the name of someone they think would enjoy it, and why.
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Lesson Plan
Curated OER

Organizing A Persuasive Speech

For Teachers 6th - 12th
Have the class listen to a lecture on persuasive speeches. They practice outlining and detailing the components of a persuasive speech. The lecture outline also includes suggestions for researching a topic or thesis, organizing the...
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Lesson Plan
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Curated OER

Abigail as Mother (Part II)

For Teachers 11th - Higher Ed Standards
Different tones for different audiences. That's the big idea behind the second lesson in a two-part series that reveals Abigail Adams as a mother. Scholars examine letters Abigail Adams wrote to her sons, John Quincy Adams and Charles...
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Worksheet
Curated OER

Voice, Audience, Purpose Worksheet

For Students 8th - 9th
In this essay writing activity, students complete six short answer questions related to the audience, purpose, voice, theme, and the thesis of their essay.
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Lesson Plan
Curated OER

Pictures and Slogans Persuade an Audience!

For Teachers 6th - 8th
Students understand that writers utilize various techniques to persuade an audience. They develop an awareness of how the media works to persuade them as the consumer. They create a visual representation of various feelings and emotions...

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