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Worksheet
Curated OER

Writing a News Article

For Students 6th - 8th Standards
Join the newspaper business with a series of lessons and exercises focused on elements of journalism. The packet focuses on distinguishing fact from opinion, writing effective headlines, sequencing events, and editing and proofreading a...
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Lesson Plan
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Curated OER

Abigail as Mother (Part II)

For Teachers 11th - Higher Ed Standards
Different tones for different audiences. That's the big idea behind the second activity in a two-part series that reveals Abigail Adams as a mother. Scholars examine letters Abigail Adams wrote to her sons, John Quincy Adams and Charles...
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Lesson Plan
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Curated OER

Abigail and Mercy

For Teachers 11th - Higher Ed Standards
Scholars examine three letters from Abigail Adams to Mercy Otis Warren, compare them to previous letters in the series, and note the change in tone in these letters she writes to her friend.
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Lesson Plan
K20 LEARN

It’s Raining Whats and Whats? Colloquial Language

For Teachers 8th Standards
"Yuns betta outten the lights!" Colloquial language is the focus of a lesson that asks middle schoolers to consider the pros and cons of using idioms. They read articles, match expressions with their meaning and place of origin, and...
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Lesson Plan
K20 LEARN

Is Pizza Epic? Word Choice

For Teachers 7th - 8th Standards
Remember when everything was Fantastic! Fabulous! Awesome! Iconic! A series of activities encourages young writers to move beyond these overused descriptors and instead choose a more precise language.
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Lesson Plan
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K20 LEARN

The K20 Chronicle, Lesson 3: Crafting the Article

For Teachers 9th - 12th Standards
Picture your class members as photojournalists! Using their interview with a senior as a starting point, would-be photojournalists begin developing an outline for their article by examining their notes from the interview, gathering...
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Activity
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Franklin D. Roosevelt Presidential Library & Museum

Pearl Harbor Activity #4: Who is the Audience?

For Teachers 6th - 12th
Young historians use the prompts on a worksheet to analyze President Roosevelt's "Day of Infamy" speech. They identify the intended audience for the speech, the devices FDR used to persuade his audience, the responses promoted, and the...
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Lesson Plan
Newseum

Persuasion Portfolios

For Teachers 7th - 12th Standards
After class members brainstorm a list of current social and political issues, groups each select a different topic from the list to research. Teams create a portfolio of at least 10 examples of stories about their issue, stories that...
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Unit Plan
New York City Department of Education

Grade 4 Literacy in English Language Arts: A Call to Action

For Teachers 4th Standards
You have the power! Scholars learn that they have power of the pen in their writing. After reading and viewing various sources about standardized testing, they express their own opinions about the testing by writing letters to the...
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Lesson Plan
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Federal Trade Commission

A Smarter Consumer

For Teachers 5th - 6th Standards
How can understanding advertisements make people better consumers? With the fourth and final instructional activity from the Admongo series on advertising, scholars reflect on some of the questions they may ask about an ad before making...
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Lesson Plan
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Federal Trade Commission

Ad Creation

For Teachers 5th - 6th Standards
How would someone market a new cereal to space aliens? Using the third instructional activity from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their...
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Lesson Plan
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Federal Trade Commission

Ad Targeting and Techniques

For Teachers 5th - 6th Standards
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
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Activity
Complete College America

The Marshmallow Reading/Writing Project

For Students 11th - Higher Ed Standards
Which option would most children choose: One marshmallow now, or two marshmallows in 10 minutes? Learners watch the social experiment on video and discuss their observations. They then read articles and work in small groups to analyze...
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Lesson Plan
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Facebook

Reputation

For Teachers 6th - 12th
What's the key to maintaining a good reputation? Keep your friends close—and your secrets even closer! Social scholars score a deeper understanding of sharing during a lesson from a privacy and reputation module. Participants consider...
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Lesson Plan
Facing History and Ourselves

The Nazis in Power: Propaganda and Conformity

For Teachers 9th - 12th Standards
The Nazis used the power of propaganda to encourage confirmative views and the discrimination of Jews. A social studies resource illustrates these issues through discussion, image analysis, and a writing exercise.
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Website
University of North Carolina

Audience

For Students 9th - Higher Ed Standards
Challenging pupils' perspectives by having them walk in the shoes of the reader. An informative resource discusses how to identify an audience and anticipate their needs before writing an upcoming argumentative essay. 
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Website
University of North Carolina

Argument

For Students 9th - Higher Ed Standards
What elements make up a successful argument? A helpful resource describes aspects of an argument such as the claim, evidence, counterargument, and audience. Perfect as an individual assignment for a flipped lesson or collaborative work,...
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Lesson Plan
iCivics

Mini Lesson A: Monetization

For Teachers 9th - 12th Standards
Advertising is everywhere! Does your class know that their attention span is for sale, even when they're watching a simple news story? The second installment in a five-part series from iCivics examines the relationship between news...
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Lesson Plan
Teach with Movies

Teaching Students to Write a Narrative

For Teachers 6th - 12th Standards
Encourage narrative writing with a clever exercise. Class members watch episodes from movies and describe what happened to a character, including details about the setting, plot, and characters. Writers then craft a narrative about a...
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Lesson Plan
Scholastic

Choose Your Words Wisely (Grades 9-12)

For Teachers 9th - 12th Standards
Words, words, words. The function of words in persuasive writing is the focus of a group activity that asks members to analyze how words advertisers use are designed to influence targeted audiences.
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Organizer
National Council for the Social Studies

Analyzing a Product or Political Advertisement

For Students 6th - 12th Standards
How do advertisements evoke specific thoughts and feelings? Class members find out through the exploration of the Internet, videos, television, magazines, radio, and posters. Learners investigate commercial advertisements, political...
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Lesson Plan
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Curated OER

Savvy Surfers: Website Evaluation and Media Literacy

For Teachers 6th Standards
Sixth graders strengthen their understanding of what a high quality website is composed of. Learners evaluate three websites for accuracy, credibility, and reliability by completing a chart.
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Lesson Plan
Media Smarts

Advertising All Around Us

For Teachers 5th - 6th Standards
Here is a set of advertising lessons, explore language, techniques, representation, and target audiences. Discuss the impact ads have on our daily lives. What do we see and how do they make us feel? Observe ads from around the world and...
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Activity
Scholastic

Identifying a Target Audience

For Teachers 6th - 9th Standards
How do advertisers try to speak to you? Learners review a variety of advertisements and identify how they attempt to reach a particular targeted audience, as well as consider what type of audiences they might belong to as young adults.