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\nA Seat at the Table\n

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\n\nPublisher:\n\nThe Wall Street Journal\n\n\n
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\nIt's still rare for CMOs to land spots on public corporate boards. We ask top recruiters their advice on how to win a board seat and several prominent CMOs share how they managed to land director positions.\nIt's still rare for CMOs to land spots on public corporate boards. We ask top recruiters their advice on how to win a board seat and several prominent CMOs share how they managed to land director positions.\n
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Resource Details

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Curator Rating
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Educator Rating
Not yet Rated
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Media Length
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29:07
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Grade
Higher Ed
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Subjects
Social Studies & History
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Media Type
Instructional Videos
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Source:
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\nThe Wall Street Journal\n\n
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Date
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2021
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Language
English
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Audiences
For Teacher Use
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Usage Permissions
Fine Print: Educational Use
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Concepts

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marketing
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Additional Tags

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wsj cmo network summit 2021, board seat, skill set, due diligence, search firm, customer care, board readiness, board members, board operates, nonprofit board, corporate board, marketing team, job number, cmo start, current role, board service, board opportunity, people reaching, public board, people making, service, customer, directors, board, number, jerry, making, situation, lynn, opportunity
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Classroom Considerations

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Best For: Explaining a topic
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Educator Ratings

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