{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-572d6a42.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-f4d0de30.css\" media=\"all\" /\u003e\n\u003cdiv data-title='Asus launches the Zenfone 5 range of smartphones' data-url='/boclips/videos/5c54d73bd8eafeecae20a207' data-video-url='/boclips/videos/5c54d73bd8eafeecae20a207' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nAsus launches the Zenfone 5 range of smartphones\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003eLEAD IN              Taiwanese communications company Asus is announcing a new flagship smartphone at the Mobile World Congress (MWC) trade show in Barcelona.              The Asus Zenfone 5 comes with a so-called...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003eLEAD IN\u003cbr/\u003e              Taiwanese communications company Asus is announcing a new flagship smartphone at the Mobile World Congress (MWC) trade show in Barcelona.\u003cbr/\u003e              The Asus Zenfone 5 comes with a so-called \"notch\",  where its screen is cut to make room for the camera, speaker grille and sensors - a trend which follows on from Apple's iPhone X design.\u003cbr/\u003e              \u003cbr/\u003e              STORY-LINE\u003cbr/\u003e              In the final major announcement of the Mobile World Congress, Taiwanese communications company Asus is launching its latest flagship smartphone.\u003cbr/\u003e              The Asus Zenfone 5 will come in three versions: the Zenfone light, aimed at a younger audience with a dual system 20-megapixel selfie camera, the standard Zenfone 5 and the premium Zenfone 5Z with 8 GB of RAM and the Snapdragon 845 chipset.\u003cbr/\u003e              Following on from the Huawei Mate 10 and the LG V30+ the Asus Zenfone 5 will have a camera with so-called Artificial Intelligent functions - meaning that the camera will recognise what it is taking a shot of and adjust the settings accordingly.\u003cbr/\u003e              \"Today we enter a new chapter. Zenfone 5. Our most intelligent Zenfone,\" says Jerry Shen, Asus CEO.\u003cbr/\u003e              The Zenfone 5 will also have 3D emojis, just like the iPhone X and the Galaxy S9.\u003cbr/\u003e              Speaking at the news conference, Marcel Campos, ASUS global marketing director, referred to the \"fruit phone\" and the \"Koreans\" when speaking about the Apple iPhone X and the Samsung Galaxy S9.\u003cbr/\u003e              \"If fruits (Apple) and Koreans (Samsung Galaxy S9) can have it, we can have it too. So we are introducing to you, the new Zen emoji.\"\u003cbr/\u003e              From a design perspective, you might be reminded of the iPhone X.\u003cbr/\u003e              Like the iPhone X, the Zenfone 5 has the same full body display with a small \"notch\" at the top for speakers and cameras.\u003cbr/\u003e              \"Yes, I guess you noticed. We have a notch. But our notch is 26 percent smaller than the fruit phone (Apple iPhone X), says Campos.\u003cbr/\u003e              The Asus Zenfone 5 comes with a dual rear-facing camera system and a 6.2-inch HD display.\u003cbr/\u003e              The device also has a 3300 milliamp hours battery and will run on the Snapdragon 636 chipset.\u003cbr/\u003e              The Premium version, the Zenfone 5Z is running on the Snapdragon 845 chipset.\u003cbr/\u003e              The Zenfone 5 Lite will become available worldwide in March, the Zenfone 5 in April and the premium Zenfone 5Z in June.\u003cbr/\u003e              The Zenfone 5 will start at 399 euros.\u003cbr/\u003e              Mobile World Congress (MWC) runs 26 February - 1 March.\u003cbr/\u003e              The annual event is drawing over 2,300 exhibitors to Barcelona, including industry heavyweights Samsung, Huawei and Nokia.\u003cbr/\u003e            \u003cbr/\u003e\u003cbr/\u003e              Barcelona - 27 February 2018\u003cbr/\u003e              1. Jerry Shen, Asus CEO, walking on to the stage. \u003cbr/\u003e              UPSOUND (Spanish): \"Hello. Good evening\"\u003cbr/\u003e              2. Cutaway lights\u003cbr/\u003e              3. Video on screen\u003cbr/\u003e              4. Cutaway camera\u003cbr/\u003e              5. SOUNDBITE: (English), Jerry Shen, Asus CEO:\u003cbr/\u003e              \"The story is not done. It is not done. It is just at the beginning. Today we enter a new chapter. Thank you. Zenfone 5. Our most intelligent Zenfone. This dual camera smartphone utilizes AI (artificial intelligence) and data analytics to provide users with a unique slate of intelligent camera.\"\u003cbr/\u003e              6. Cutaway lights\u003cbr/\u003e              7. Jerry Shen, Asus CEO and Cristiano Amon, President of Qualcomm, shaking hands and then holding up the Zenfone 5 \u003cbr/\u003e              8. Wide of news conference \u003cbr/\u003e              9. Various of Marcel Campos, ASUS global marketing director, on stage \u003cbr/\u003e              10. SOUNDBITE: (English), Marcel Campos, ASUS global marketing director \u003cbr/\u003e              \"Aha. If fruits (Apple iPhone) and Koreans (Samsung Galaxy S9) can have it, we can have it too. So we are introducing to you, the new Zen emoji. Lets check it out how it works. Play the video please.\"\u003cbr/\u003e              11. Wide of stage and video demonstration \u003cbr/\u003e              12. Cutaway audience\u003cbr/\u003e              13. SOUNDBITE: (English), Marcel Campos, ASUS global marketing director \u003cbr/\u003e              \"Yes, I guess you noticed. We have a notch . But our notch is 26 percent smaller than the fruit phone (Apple iPhone X). And I'm not afraid to say that. We pack also a lot of sensors. One less than the fruit phone. The proximity sensor is there. The LED indicator is there. The receiver is there. The front camera is there. Also light sensor is there. But not only that, over there we have a speaker for the stereo. And this speaker is 25 percent bigger than the first generation. So we use a lot of that space. But we know what you want. And you don't want something annoying you when you are watching videos. You don't want the notch annoying you. This phone is so intelligent that the notch is not there when you don't need it.\"\u003cbr/\u003e              14. 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