{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-572d6a42.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-f4d0de30.css\" media=\"all\" /\u003e\n\u003cdiv data-title='All-female vineyard produces top quality wine in Tuscany' data-url='/boclips/videos/5c54c470d8eafeecae168c85' data-video-url='/boclips/videos/5c54c470d8eafeecae168c85' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nAll-female vineyard produces top quality wine in Tuscany\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003eAP TelevisionTrequanda, Tuscany, Italy - April 26, 20111. Various of vineyard owner Donatella Cinelli Colombini checking the vineyard2. Pan from town of Trequanda to the slopes of Cinelli Colombini's vineyard3. Various of Cinelli...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003eAP Television\u003cbr/\u003eTrequanda, Tuscany, Italy - April 26, 2011\u003cbr/\u003e1. Various of vineyard owner Donatella Cinelli Colombini checking the vineyard\u003cbr/\u003e2. Pan from town of Trequanda to the slopes of Cinelli Colombini's vineyard\u003cbr/\u003e3. Various of Cinelli Colombini at work in her vineyard\u003cbr/\u003e4. Various of women working in vineyard\u003cbr/\u003e5. Wide of Cinelli Colombini walking back into her house\u003cbr/\u003e6. Interior house, Cinelli Colombini with her dog Feliz\u003cbr/\u003e7. SOUNDBITE (Italian) Donatella Cinelli Colombini, vineyard owner:\u003cbr/\u003e\"I come from a family that produces Brunello and has been producing wine for centuries. In 1998 I left my job in the family business to start a new project: two vineyards, one in Montalcino and one south of Chianti, that are characterised by the fact that their staff is entirely female.\"\u003cbr/\u003e8. Various of women working in wine cellar, inspecting and tasting wine  \u003cbr/\u003e9. Various of winemaking expert Barbara Magnani checking wine in cellar \u003cbr/\u003e10. SOUNDBITE (Italian) Barbara Magnani, winemaking expert:\u003cbr/\u003e\"Honestly, I think I've been very lucky. I've always been offered very good job opportunities and there's been faith in me. So I've never felt rejected in that sense. But, until very recently, certainly the role of women in oenology (wine science) was restricted to a desk or behind a lab counter, so it was difficult to find female winemaking experts or oenologists. Luckily today this trend is changing.\"\u003cbr/\u003e11. Wide of men tasting the wine made by women \u003cbr/\u003e12. Close pan of woman opening bottle \u003cbr/\u003e13. Wine being poured into glasses\u003cbr/\u003e14. Various of men tasting wine\u003cbr/\u003e15. SOUNDBITE (Italian) Andrea Berna, Wine lover:\u003cbr/\u003e\"On the second glass I liked it a lot. Brunello Prime Donne is the one I chose. Without seeing the price list, it would have been my choice.\"\u003cbr/\u003e16. Various of bottles of Brunello di Montalcino 'Prime Donne' 2006\u003cbr/\u003e17. SOUNDBITE (Italian) Donatella Cinelli Colombini, vineyard owner:\u003cbr/\u003e\"I called the oenology (wine science) school to ask for a good student to work as a cellar master. And they said no, that I had to book in advance. When I then asked if there was a girl, a woman, a student, they said, 'we have plenty because nobody wants them.' From then, I got the idea of creating a vineyard that showed how discrimination against women is not only unjust, but also counterproductive because women have the capacity to achieve great results. Because great wines are not made with muscles but with brains.\"\u003cbr/\u003e18. Various of women packing bottles in crates\u003cbr/\u003e19. Various of women preparing orders\u003cbr/\u003e20. SOUNDBITE (Italian) Donatella Cinelli Colombini, vineyard owner :\u003cbr/\u003e\"When resumes (CVs) come in from people who want to work in the cellar I say, 'I'm sorry but unfortunately in our cellar we only hire women.' Sometimes there are some bad reactions because some might think it's a kind of counter-discrimination. The truth is that in Italy, in the world of wine, men have so many more opportunities than women that if even there is one vineyard where women have an advantage I don't think it is a big sin. Right?\"\u003cbr/\u003e21. Wide of house and cellar\u003cbr/\u003e22. Wide of chapel\u003cbr/\u003e23. Close of signs\u003cbr/\u003e24. Wide of vineyard\u003cbr/\u003eA woman-only vineyard is making waves in the Italian wine industry.\u003cbr/\u003eAt the winemaker in Tuscany women are involved in every stage of the process from tending the vines to tasting the finished wine.\u003cbr/\u003eThe only men to be seen are the customers lining up to taste the latest vintage.\u003cbr/\u003eThese women tending the vines on a Tuscan hillside are not unique.  What is unique is the absence of men at any stage of the winemaking process at this vineyard.\u003cbr/\u003eEver since the 16th Century Donatella Cinelli Colombini's ancestors have produced wine in the hills south of the historic Italian city of Siena.\u003cbr/\u003eFor the past three generations the wine empire has been handed down the female line of the family. \u003cbr/\u003eIn an industry dominated by men Donatella Cinelli Colombini decided only to employ women in her business:\u003cbr/\u003e\"I come from a family that produces Brunello and has been producing wine for centuries. In 1998 I left my job in the family business to start a new project: two vineyards, one in Montalcino and one south of Chianti, that are characterised by the fact that their staff is entirely female.\"  \u003cbr/\u003eTuscany is famous for its beautiful landscape and world-class wines. \u003cbr/\u003eWinemaker Barbara Magnani has worked at the vineyard since 2000. She says she feels fortunate to be working for Cinelli Colombini.\u003cbr/\u003e\"Honestly, I think I've been very lucky. I've always been offered very good job opportunities and there's been faith in me. So I've never felt rejected in that sense. But, until very recently, certainly the role of women in oenology (wine science) was restricted to a desk or behind a lab counter, so it was difficult to find female winemaking experts or oenologists. Luckily today this trend is changing.\"\u003cbr/\u003eThe women of the winery produce a range of top quality wines, such as their Brunello di Montalcino Prime Donne. \u003cbr/\u003eWine lovers Andrea Berna and Franco Finotello from Venice, are at the winery for a tasting.\u003cbr/\u003eThey are wine connoisseur and say they think that the women's attention to detail it makes them excellent winemakers.\u003cbr/\u003eBerna says he particularly like one of the vineyard's top quality wines.\u003cbr/\u003e\"On the second glass I liked it a lot. Brunello Prime Donne is the one I chose. Without seeing the price list, it would have been my choice.\"\u003cbr/\u003eCinelli Colombini is proud of all her wines but particularly of 'Cenerentola' (meaning Cinderella), a red wine made from the renown Sangiovese grape and Foglia Tonda, a local grape from Trequanda.\u003cbr/\u003eCinelli Colombini says she developed the idea for an all-female winery when she took over the family business in 1998. \u003cbr/\u003eShe says it all started when she went looking for student help at a local training centre.\u003cbr/\u003e\"I called the oenology school to ask for a good student to work as a cellar-master. And they said no, that I had to book in advance. When I then asked if there was a girl, a woman, a student, they said, 'we have plenty because nobody wants them.' From then, I got the idea of creating a vineyard that showed how discrimination against women is not only unjust, but also counterproductive because women have the capacity to achieve great results. Because great wines are not made with muscles but with brains.\"\u003cbr/\u003eNot everybody however supports the all-female project. \u003cbr/\u003eSome men feel discriminated against when they apply for a job at the vineyard but are turned down, Cinelli Colombini says.\u003cbr/\u003e\"When resumes (CVs) come in from people who want to work in the cellar I say, 'I'm sorry but unfortunately in our cellar we only hire women.' Sometimes there are some bad reactions because some might think it's a kind of counter-discrimination. The truth is that in Italy, in the world of wine, men have so many more opportunities than women that if even there is one vineyard where women have an advantage I don't think it is a big sin. Right?\"\u003cbr/\u003eWith their commitment to excellence, Donatella Cinelli Colombini and her female team have not only created a fine winery but are also paving the way for future female winemakers.\u003cbr/\u003e\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='action-container flex justify-between'\u003e\n\u003cbutton aria-expanded='false' aria-label='Read more description' class='rp-full-description' type='button'\u003e\n\u003ci class='fai fa-solid fa-align-left'\u003e\u003c/i\u003e\n\u003cspan id='read_more'\u003eRead More\u003c/span\u003e\n\u003c/button\u003e\n\u003cdiv class='rp-report'\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='resource-details-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' id='resource-details-heading'\u003eResource Details\u003c/h2\u003e\n\u003cdiv class='rp-resource-details clearfix'\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eCurator Rating\u003c/dt\u003e\n\u003cdd\u003e\u003cspan class=\"star-rating\" aria-label=\"3.5 out of 5 stars\" role=\"img\"\u003e\u003ci class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"\u003e\u003c/i\u003e\u003ci class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"\u003e\u003c/i\u003e\u003ci class=\"fa-solid fa-star text-action\" aria-hidden=\"true\"\u003e\u003c/i\u003e\u003ci class=\"fa-solid fa-star-half-stroke text-action\" aria-hidden=\"true\"\u003e\u003c/i\u003e\u003ci class=\"fa-regular fa-star text-action\" aria-hidden=\"true\"\u003e\u003c/i\u003e\u003c/span\u003e\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt class=\"educator-rating-title\"\u003eEducator Rating\u003c/dt\u003e\u003cdd\u003e\u003cdiv class=\"educator-rating-details\" data-path=\"/educator_ratings/rrp_data?resourceable_id=973505\u0026amp;resourceable_type=Boclips%3A%3AVideoMetadata\"\u003e\u003cspan class=\"not-yet-rated\"\u003eNot yet Rated\u003c/span\u003e\u003c/div\u003e\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eGrade\u003c/dt\u003e\u003cdd title=\"Grade\"\u003eHigher Ed\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eSubjects\u003c/dt\u003e\u003cdd\u003e\u003cspan\u003e\u003ca href=\"/search?grade_ids%5B%5D=259\u0026amp;search_tab_id=1\u0026amp;subject_ids%5B%5D=1216220\"\u003eAll Subjects\u003c/a\u003e\u003c/span\u003e\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eMedia Type\u003c/dt\u003e\u003cdd\u003e\u003cspan\u003e\u003ca href=\"/search?grade_ids%5B%5D=259\u0026amp;search_tab_id=2\u0026amp;type_ids%5B%5D=4543650\"\u003eNews Clips\u003c/a\u003e\u003c/span\u003e\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eSource:\u003c/dt\u003e\n\u003cdd\u003e\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eDate\u003c/dt\u003e\n\u003cdd\u003e2011\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003ci aria-hidden='true' class='fai fa-solid fa-language'\u003e\u003c/i\u003e\n\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eAudiences\u003c/dt\u003e\u003cdd\u003e\u003cspan\u003e\u003ca href=\"/search?audience_ids%5B%5D=371079\u0026amp;grade_ids%5B%5D=259\u0026amp;search_tab_id=1\"\u003eFor Teacher Use\u003c/a\u003e\u003c/span\u003e\u003c/dd\u003e\u003cdd class=\"text-muted\"\u003e\u003ci class=\"fa-solid fa-lock mr5\"\u003e\u003c/i\u003e2 more...\u003c/dd\u003e\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\n\u003c/dl\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='concepts-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' id='concepts-heading'\u003eConcepts\u003c/h2\u003e\n\u003cdiv class='clearfix'\u003e\n\u003cdiv class='details-list concepts' data-identifier='Boclips::VideoDecorator' data-type='concepts'\u003eeconomy, food, women\u0026#39;s rights, western europe, italy, social issues, europe, discrimination, business\u003c/div\u003e\n\u003cdiv class='concepts-toggle-buttons' data-identifier='Boclips::VideoDecorator'\u003e\n\u003cbutton aria-expanded='false' class='more btn-link' type='button'\u003e\n\u003cspan\u003eShow More\u003c/span\u003e\n\u003ci aria-hidden='true' class='fa-solid fa-caret-down ml5'\u003e\u003c/i\u003e\n\u003c/button\u003e\n\u003cbutton aria-expanded='true' class='less btn-link' style='display: none;' type='button'\u003e\n\u003cspan\u003eShow Less\u003c/span\u003e\n\u003ci aria-hidden='true' class='fa-solid fa-caret-up ml5'\u003e\u003c/i\u003e\n\u003c/button\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='additional-tags-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' id='additional-tags-heading'\u003eAdditional Tags\u003c/h2\u003e\n\u003cdiv class='clearfix'\u003e\n\u003cdiv class='details-list keyterms' data-identifier='Boclips::VideoDecorator' data-type='keyterms'\u003ewine tastings, consumer products and services, wineries, agriculture, recreation and leisure, role, food and drink, industries, food and beverage manufacturing, gender discrimination, consumer product manufacturing, lifestyle, beverage manufacturing, alcoholic beverage manufacturing, human rights and civil liberties, familiar, wine, beverages, beverage and tobacco products manufacturing, analogy, social affairs, alcoholic beverages, gender issues\u003c/div\u003e\n\u003cdiv class='keyterms-toggle-buttons' data-identifier='Boclips::VideoDecorator'\u003e\n\u003cbutton aria-expanded='false' class='more btn-link' type='button'\u003e\n\u003cspan\u003eShow More\u003c/span\u003e\n\u003ci aria-hidden='true' class='fa-solid fa-caret-down ml5'\u003e\u003c/i\u003e\n\u003c/button\u003e\n\u003cbutton aria-expanded='true' class='less btn-link' style='display: none;' type='button'\u003e\n\u003cspan\u003eShow Less\u003c/span\u003e\n\u003ci aria-hidden='true' class='fa-solid fa-caret-up ml5'\u003e\u003c/i\u003e\n\u003c/button\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='educator-ratings-heading' class='rp-info-section'\u003e\n\u003ch2 class='title sr-only' id='educator-ratings-heading'\u003eEducator Ratings\u003c/h2\u003e\n\u003cdiv id=\"educator-ratings-root\"\u003e\u003c/div\u003e\u003cdiv id=\"all-educator-ratings-root\"\u003e\u003c/div\u003e\u003cdiv id=\"educator-rating-form-root\"\u003e\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-resource'\u003e\n\u003cdiv aria-label='Show resource details' class='rp-show-info' role='button' tabindex='0'\u003e\n\u003ci class='fai fa-solid fa-align-left'\u003e\u003c/i\u003e\nShow resource details\n\u003c/div\u003e\n\u003cdiv aria-label='Video player' class='player' id='player-wrapper' role='region'\u003e\n\u003cdiv class='relative container mx-auto' id='lp-boclips-visitor-thumbnail'\u003e\n\u003ca class=\"block\" data-html=\"true\" data-placement=\"bottom\" data-trigger=\"click\" data-content=\"\u003cdiv class=\u0026quot;text-center py-2\u0026quot;\u003e\u003ca class=\u0026quot;bold\u0026quot; href=\u0026quot;/auth/users/sign_in\u0026quot;\u003eSign in\u003c/a\u003e or \u003ca class=\u0026quot;bold text-danger\u0026quot; data-posthog-event=\u0026quot;Signup: LP Signup Activity\u0026quot; data-posthog-location=\u0026quot;body_link_boclips\u0026quot; data-remote=\u0026quot;true\u0026quot; href=\u0026quot;/subscription/new\u0026quot;\u003eJoin Now\u003c/a\u003e\u003c/div\u003e\" data-title=\"Get Full Access\" data-container=\"body\" rel=\"popover\" tabindex=\"0\" aria-label=\"Play video: All-female vineyard produces top quality wine in Tuscany\" href=\"/subscription/new\"\u003e\u003cimg class=\"resource-img img-thumbnail img-responsive z-10 lp-boclips-thumbnail w-full h-full lozad\" alt=\"All-female vineyard produces top quality wine in Tuscany\" title=\"All-female vineyard produces top quality wine in Tuscany\" onError=\"handleImageNotLoadedError(this)\" data-default-image=\"https://static.lp.lexp.cloud/images/attachment_defaults/resource/large/missing.png\" data-src=\"https://static.lp.lexp.cloud/images/attachment_defaults/resource/large/missing.png\" width=\"315\" height=\"220\" src=\"data:image/png;base64,R0lGODlhAQABAAD/ACwAAAAAAQABAAACADs\" /\u003e\n\u003cspan aria-hidden='true' class='flex justify-center items-center bg-white rounded-full w-16 h-16 absolute top-1/2 left-1/2 -mt-8 -ml-8 cursor-pointer z-0 border-2 border-primary drop-shadow-md lp-boclips-thumbnail-playBtn'\u003e\n\u003ci class='fa-solid fa-play text-primary text-3xl ml-1 drop-shadow-xl'\u003e\u003c/i\u003e\n\u003c/span\u003e\n\u003c/a\u003e\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n"}