{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-c03aa079.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-517835be.css\" media=\"all\" /\u003e\n\u003cdiv data-title='Organically-grown crops take root in Iran' data-url='/boclips/videos/5c54c1d3d8eafeecae15523b' data-video-url='/boclips/videos/5c54c1d3d8eafeecae15523b' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nOrganically-grown crops take root in Iran\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003eOrganic food - free from pesticides or chemical fertilisers - is becoming increasingly popular among the farmers and health-conscious of Iran.It's the country's eventual aim to make a quarter of all agricultural goods organic.Tucked away...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003eOrganic food - free from pesticides or chemical fertilisers - is becoming increasingly popular among the farmers and health-conscious of Iran.\u003cbr/\u003eIt's the country's eventual aim to make a quarter of all agricultural goods organic.\u003cbr/\u003eTucked away in this small farm in Lavasan (a small town around 25 kilometres east of Tehran), farmer Hamidreza Hosseini is hard at work.\u003cbr/\u003eHe cultivates a wide range of organic products, including fruits and vegetables, all of which are completely free from pesticides and chemical fertilisers.\u003cbr/\u003e\"I produce almost 80 different kinds of agricultural goods,\" says the 57-year-old.\u003cbr/\u003e\"Including different kinds of cabbages, carrots, broccoli, tomatoes, pumpkins and a lot of others.\"\u003cbr/\u003eAside from growing fruits and vegetables for clients, Hosseini also experiments with different crops and offers his clients advice on how best to grow their food in an organic and environmentally-friendly way.\u003cbr/\u003e\"The products are free of pesticides and free of any non-organic additives,\" he says.\u003cbr/\u003eHosseini's techniques have become so popular clients also ask him to create family-sized farms and greenhouses for them, meaning they can cultivate their own organic products at home.\u003cbr/\u003eA few blocks away, Hosseini is checking on a greenhouse he built on the roof of a luxury building.\u003cbr/\u003eIt's solar-powered and is heated and irrigated automatically, allowing various types of fruits and vegetables to grow all-year round.\u003cbr/\u003eCabbages, peppers, pumpkins, lemons, oranges and carrots are among some of the crops.\u003cbr/\u003eAccording to Hosseini, the greenhouse can easily cater for a family of ten.\u003cbr/\u003e\"This is a family-sized project, a greenhouse on a roof of a building where it can produce much of the vegetation consumption of a family,\" he says.\u003cbr/\u003e\"There are almost 25 different varieties of vegetation including some herbs as well as peppers, paprika, eggplants, tomatoes, etc.\"\u003cbr/\u003eIn recent years, several shops dedicated to organic food have appeared on the streets of Tehran. \u003cbr/\u003eGhazaye Salem - or \"Healthy Food\" - is one of the pioneers, boasting both a shop and restaurant which serves only organic food.\u003cbr/\u003eFounder, Ebrahim Irandoost opened the business back in 2003 in the hope of promoting a healthier diet among Tehran's population.\u003cbr/\u003eHe also wanted to encourage the consumption of certain ancient Persian foods and drinks.\u003cbr/\u003eThe founder has practiced traditional medicine for years and every day he gives free advice to patients.\u003cbr/\u003eInstead of prescribing them medicine, he advises patients to treat themselves with a healthy diet and through traditional Persian herbs.\u003cbr/\u003eHe's hopeful more Iranians will embrace organic food and treatments in the future.\u003cbr/\u003e\"We launched this campaign and the people welcomed the move, the reception has been good,\" he says.\u003cbr/\u003e\"We hope that across the country more people join this campaign.\"\u003cbr/\u003eThe store boasts organic versions of camel meat, chicken, rice, sugar and olive oil as well as a plethora of Persian herbal drinks.\u003cbr/\u003eA major development plan in Iran aims to make 25 percent of all agricultural goods organic. \u003cbr/\u003eBut, according to Irandoost, producing organic crops remains costly.\u003cbr/\u003e\"Unfortunately, I can say that we don't have more than 50 organic crops in Iran which are fully free of pesticides and chemical fertilisers,\" he says.\u003cbr/\u003e\"There is some organic rice, very few organic wheat, organic vegetables and summer crops in Iran. Some people are planting such crops, but they receive no support. The costs are very high, the cost price is very high.\"\u003cbr/\u003eThis female customer is convinced of the benefits.\u003cbr/\u003e\"I buy everything from here, bread, natural hair colour, herbal teas, sweets, etc,\" she says.\u003cbr/\u003e\"That's because I'm certain (the products are healthy).\"\u003cbr/\u003eIf Irandoost's restaurant and store continue to attract customers, the roots of organic farming may continue to spread across the country.\u003cbr/\u003e++AP Television is adhering to Iranian law that stipulates all media are banned from providing BBC Persian or VOA Persian any coverage from Iran, and under this law if any media violate this ban the Iranian authorities can immediately shut down that organisation in Tehran++\u003cbr/\u003eAP Television\u003cbr/\u003eLavasan, Iran - 10 December 2014\u003cbr/\u003e1. Tilt down from sky to Organic Farmer, Hamidreza Hosseini working inside farm\u003cbr/\u003e2. Mid of Hosseini uncovering vegetable bed\u003cbr/\u003e3. Close of cabbage being picked\u003cbr/\u003e4. Tilt down of Hosseini putting cabbage on ground\u003cbr/\u003e5. Low shot of Hosseini picking crops\u003cbr/\u003e6. Close of radishes\u003cbr/\u003e7. Mid of Hosseini picking crops\u003cbr/\u003e8. SOUNDBITE: (English) Hamidreza Hosseini, Organic Farmer:         \u003cbr/\u003e\"I produce almost 80 different kinds of agricultural goods, including different kinds of cabbages, carrots, broccoli, tomatoes, pumpkins and a lot of others.\"\u003cbr/\u003e9. Tilt up of vegetable bed\u003cbr/\u003e10. Close of radish\u003cbr/\u003e11. Low shot of Hosseini putting crops on ground\u003cbr/\u003e12. SOUNDBITE: (English) Hamidreza Hosseini, Organic Farmer:         \u003cbr/\u003e\"The products are free of pesticides and free of any additives, non-organic additives.\"\u003cbr/\u003e13. Low shot of vegetables\u003cbr/\u003e14. Mid of Hosseini entering greenhouse\u003cbr/\u003e15. Mid of Hosseini in greenhouse\u003cbr/\u003e16. Close of leaves being watered\u003cbr/\u003e17. Wide of greenhouse\u003cbr/\u003e18. Close of cucumber\u003cbr/\u003e19. Tilt down of plants\u003cbr/\u003e20. Pull focus of plants\u003cbr/\u003e21. SOUNDBITE: (English) Hamidreza Hosseini, Organic Farmer:         \u003cbr/\u003e\"This is a family-sized project, a greenhouse on a roof of a building where it can produce much of the vegetation consumption of a family. There are almost 25 different varieties of vegetation including some herbs as well as peppers, paprika, eggplants, tomatoes, etc.\"\u003cbr/\u003eAP Television \u003cbr/\u003eTehran, Iran - 1 December 2014\u003cbr/\u003e22. Mid of table with organic foods and vegetables\u003cbr/\u003e23. Pan left from vegetables to traditional Persian soup made from eggplants\u003cbr/\u003e24. Low shot of waitress putting glasses of Doogh (a yogurt-based beverage made from camel milk) on table\u003cbr/\u003e25. Close of hands holding food\u003cbr/\u003e26. Mid of couple having lunch\u003cbr/\u003e27. Close of woman\u003cbr/\u003e28. Mid of couple\u003cbr/\u003e29. Wide of people eating inside restaurant\u003cbr/\u003e30. SOUNDBITE: (Farsi) Ebrahim Irandoost, Founder of organic food shop and restaurant:\u003cbr/\u003e\"We launched this campaign and the people welcomed the move, the reception has been good. We hope that across the country more people join this campaign.\"\u003cbr/\u003e31. Mid of waitress preparing traditional drink\u003cbr/\u003e32. Mid of kettle\u003cbr/\u003e33. Mid of waitress making tea\u003cbr/\u003e34. Close of borage tea\u003cbr/\u003e35. SOUNDBITE: (Farsi) Ebrahim Irandoost, Founder of organic food shop and restaurant:\u003cbr/\u003e\"Unfortunately, I can say that we don't have more than 50 organic crops in Iran which are fully free of pesticides and chemical fertilisers. There is some organic rice, very few organic wheat, organic vegetables and summer crops in Iran. Some people are planting such crops, but they receive no support. The costs are very high, the cost price is very high.\"\u003cbr/\u003e36. Mid of organic medicine on shelf\u003cbr/\u003e37. Mid of Irandoost offering medical advice to woman\u003cbr/\u003e38. Wide of woman in shop\u003cbr/\u003e39. Close of containers with various ingredients inside\u003cbr/\u003e40. Tilt up of shelves\u003cbr/\u003e41. Mid of containers\u003cbr/\u003e42. SOUNDBITE: (Farsi) Vox-pop, Name not given:\u003cbr/\u003e\"I buy everything from here, bread, natural hair colour, herbal teas, sweets, etc. That's because I'm certain (the products are healthy).\"\u003cbr/\u003e43. Close of person holding container\u003cbr/\u003e44. Wide tilt up of organic shop exterior\u003cbr/\u003e++AP Television is adhering to Iranian law that stipulates all media are banned from providing BBC Persian or VOA Persian any coverage from Iran, and under this law if any media violate this ban the Iranian authorities can immediately shut down that organisation in Tehran++\u003cbr/\u003e\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='action-container flex justify-between'\u003e\n\u003cbutton aria-expanded='false' aria-label='Read more description' class='rp-full-description' type='button'\u003e\n\u003ci class='fai fa-solid fa-align-left'\u003e\u003c/i\u003e\n\u003cspan id='read_more'\u003eRead More\u003c/span\u003e\n\u003c/button\u003e\n\u003cdiv class='rp-report'\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='resource-details-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' id='resource-details-heading'\u003eResource Details\u003c/h2\u003e\n\u003cdiv class='rp-resource-details 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