{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-c03aa079.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-517835be.css\" media=\"all\" /\u003e\n\u003cdiv data-title='The latest high tech televisions' data-url='/boclips/videos/5c54bfb6d8eafeecae1453b8' data-video-url='/boclips/videos/5c54bfb6d8eafeecae1453b8' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nThe latest high tech televisions\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003eTelevisions with four times the resolution of HD and huge 84-inch screens are on show at the IFA consumer electronics show in Berlin.Sony and Toshiba are some of the brands showcasing their flagship so-called 4K television sets at the...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003eTelevisions with four times the resolution of HD and huge 84-inch screens are on show at the IFA consumer electronics show in Berlin.\u003cbr/\u003eSony and Toshiba are some of the brands showcasing their flagship so-called 4K television sets at the fair.\u003cbr/\u003eIf you have already tired of your 55-inch HD television hanging in your living room this could be an appropriate replacement\u003cbr/\u003eThis 84-inch beast, or 213 cm in the metric system, is actually wider than most cars.\u003cbr/\u003eAnd it will probably cost you about the same as a smaller but new car.\u003cbr/\u003eThe maker of this television is Sony and they have not yet released what the TV will cost.\u003cbr/\u003eBut, it is likely to be running in the thousands of dollars.\u003cbr/\u003eThe television has a resolution of 3,840 by 2,160 pixels, giving it about four times the resolution of a normal HD television.\u003cbr/\u003eIt's known as \"4K\" because it has nearly 4,000 pixels on the horizontal edge.\u003cbr/\u003eThat compares with 1,920 by 1,080 pixels in \"1080p\" sets.\u003cbr/\u003eMore pixels allow TV makers to make bigger screens without compromising sharpness.\u003cbr/\u003eThe set will measure 84 inches (213 centimeters) on the diagonal, making the screen area four times as large as the common 42-inch set.\u003cbr/\u003eIt is also 3D compatible, but with the additional glasses that other TV makers have started to discard for glasses free 3D.\u003cbr/\u003eStanding in front of the television, Tim Page, the senior manager for product and marketing for Sony Europe, goes through the basic specs of the TV.\u003cbr/\u003e\"Well, it is Sony's largest ever TV and its Sony's first 4K TV which gives us 4-times the resolution of normal high definition,\" he says.\u003cbr/\u003e\"It's got amazing picture quality thanks to an improved 4K X-reality processor inside the TV giving you much more details. It even upscales your normal DVDs and BlueRays to that 4K resolution.\"\u003cbr/\u003eThere is, for now, very little video content available that can take advantage of the higher resolution.\u003cbr/\u003eHowever, according to Page, a 4K television will benefit the consumer both now and in the future.\u003cbr/\u003e \"Lots and lots of movies are being filmed in 4K and then released on BlueRay in 2K and High Definition,\" he says.\u003cbr/\u003e\"But then, even when you have that, the TV is improving that normal BlueRay quality up to 4K. So, you got the best of both worlds.  And as and when 4K becomes more readily available in the future, then you are ready with the highest resolution.\"\u003cbr/\u003eThe Sony 4K will be available in the stores by December 2012.\u003cbr/\u003eThe TV industry has been looking for a technology that will get consumers to upgrade their HDTV sets.\u003cbr/\u003eSales are slumping after an initial wave of upgrades from standard-definition sets, and 3-D sets attract only a small number of consumers.\u003cbr/\u003eAnother company that is joining the club of oversized 4K television set providers is Japanese electronics maker Toshiba.\u003cbr/\u003eTheir new flagship television is also 84-inch wide and, just like Sony, Toshiba are not releasing what the TV will cost.\u003cbr/\u003eBut according to, Sasha Lange, Toshiba's marketing director for Central Europe, the company is confident that there is a market for oversized televisions.\u003cbr/\u003e\"We are here in front of our first prototype of the 84 inch, quad full HD television which will arrive in the market on the first half of 2013,\" he says.\u003cbr/\u003e\"It has 4 times the resolution of a full HD television. That's quite important because people want big screen at home and they have a viewing distance of three or four meters to the television so they need such a high resolution to have still a great picture on such a big screen.\u003cbr/\u003eAccording to Lange the 4K super resolutions becomes important when making large, home cinema-like television screens.\u003cbr/\u003e\"Its great to have a big picture at home, a big home cinema experience at home,\" he says.\u003cbr/\u003e\"And so far this experience was limited by the resolution because screen could not become much bigger than 55 inches because the resolution was not enough. But people wish to have this great experience. So, by introducing quad full HD panels in this screen size it makes a lot of sense to have big screens at home.\"\u003cbr/\u003eThe resolution undoubtedly gives the video a very crisp look.\u003cbr/\u003ePontus Gunnarsson, a writer for Swedish Technology website M3, was impressed after his first encounter with the 4K television\u003cbr/\u003e\"The detail is really impressive when you watch it up close,\" he says.\u003cbr/\u003eBut if you are not willing, or able, to set aside several thousands of dollars or Euros for a 4K beast of a television and you are looking for something smaller Panasonic might have released a television that suits your needs.\u003cbr/\u003eThis new 60-inch (152.4 cm) smart Viera television is also 3D compatible.\u003cbr/\u003eIt has built in Wifi and has been given an A+ energy rating.\u003cbr/\u003eAccording to Markus Wagenseil, Panasonic's Manager for Television product marketing, it represents a benchmark as far as LED televisions are concerned.\u003cbr/\u003e\"This 60 inch model is new and it represents the biggest LED television we have ever sold so far,\" he says.\u003cbr/\u003eThe idea is not to compete with the new Sony and Toshiba flagship products, Panasonic has other ranges for that, but rather this TV offers good value for money according to Wagenseil\u003cbr/\u003e\"Basically it is in our core lineup so its not the very high end but in terms of value for money then I guess it's the greatest 60 inch product out there in the market.\"\u003cbr/\u003eThe price of the TV will vary depending on in which country it is sold but it will sell for about ÄÅ¼Ë2500 in the Euro area (US$3136)\u003cbr/\u003eSo whether you want a new huge television set with an almost outrageous resolution or a smaller, and cheaper, High Definition Television, there has been some news coming out of IFA already.\u003cbr/\u003eThe show opens officially to the public on Friday the 31st of August and closes on September the 5th.\u003cbr/\u003eBerlin - 30 August 2012\u003cbr/\u003e1. Man watching Sony's new 84 inch 4K Bravia Television at the IFA consumer electronics show in Berlin\u003cbr/\u003e2. Close of TV\u003cbr/\u003e3. Wide of Bravia 4K TVs on wall\u003cbr/\u003e4. Pan from smaller sized television to 84-inch 4K Bravia\u003cbr/\u003e5. Woman watching 85-inch Bravia TV\u003cbr/\u003e6. Close of Sony logo on shirt\u003cbr/\u003e7. Cameraperson filming new Sony Bravia TV\u003cbr/\u003e8. Two men wearing 3-D glasses\u003cbr/\u003e9. Tim Page (right), Senior Manager for Product and Marketing, Sony\u003cbr/\u003eEurope, with colleague\u003cbr/\u003e10. Mid of Page with colleague\u003cbr/\u003e11. SOUNDBITE: (English), Tim Page, Senior Manager for Product and Marketing, Sony Europe\u003cbr/\u003e\"Well, it is Sony's largest ever TV and its Sony's first 4K TV which gives us 4-times the resolution of normal high definition. It's the biggest screen we got, its got amazing picture quality thanks to an improved 4K X-reality processor inside the TV giving you much more details. It even upscales your normal DVDs and BlueRays to that 4K resolution. And on top of that it's got a great sound system with 10 speakers, 50 watts, four subwoofers. It's the best we got.\"\u003cbr/\u003e12. Man taking photos of TVs on wall\u003cbr/\u003e13. Pan down from sign reading (English) \"Fully Immersive 4K\u003cbr/\u003eexperience\" to man watching TV\u003cbr/\u003e14. SOUNDBITE: (English), Tim Page, Senior Manager for Product and Marketing, Sony Europe\u003cbr/\u003e\"Well, at the moment its fairly limited. Lots and lots of movies ae being filmed in 4K and then released on BlueRay in 2K and High Definition. But then, even when you have that the TV is improving that normal BlueRay quality up to 4K. So, you got the best of both worlds. And as and when 4K becomes more readily available in the future, then you are ready with the highest resolution. And, you have to see it because its stunning.\"\u003cbr/\u003e15. Man watching new Toshiba 84 inch 4K resolution TV\u003cbr/\u003e16. Wide of Toshiba TVs on wall\u003cbr/\u003e17. People in front of Toshiba TVs on wall\u003cbr/\u003e18. Sign on wall reading (English), \"Quad Full HD - Four times full HD\u003cbr/\u003eresolution\"\u003cbr/\u003e19. Pan from man taking photo to Toshiba 4K TVs\u003cbr/\u003e20. Sasha Lange, Toshiba marketing director for Central Europe\u003cbr/\u003espeaking to journalists\u003cbr/\u003e21. Mid of Lange\u003cbr/\u003e22. SOUNDBITE (English), Sasha Lange, Toshiba marketing director for Central Europe\u003cbr/\u003e\"We are here in front of our first prototype of the 84 inch, quad full HD television which will arrive in the market on the first half of 2013. It has 4 times the resolution of a full HD television. That's quite important because people want big screen at home and they have a viewing distance of three or four meters to the television so they need such a high resolution to have still a great picture on such a big screen.\"\u003cbr/\u003e23. Tilt down from Toshiba logo to 4K televisions on wall\u003cbr/\u003e24. Close of Toshiba logo\u003cbr/\u003e25. SOUNDBITE (English), Sasha Lange, Toshiba marketing director for Central Europe\u003cbr/\u003e\"Its great to have a big picture at home, a big home cinema experience at home. And so far this experience was limited by the resulutuion because sceen could not become much bigger than 55 inches because the resolution was not enough. But people wish to have this great experience. So, by introducing quad full HD panels in this screen size it makes a lot of sense to have big screens at home.\"\u003cbr/\u003e26. Man typing on computer in front of 4K televisions\u003cbr/\u003e27. SOUNDBITE: (English), Pontus Gunnarsson, writer for Swedish Technology website M3\u003cbr/\u003e\"Well, my impression of the 4K television is that the picture quality is very impressive when you see it at first. Its not quite like the step from full HDÄÅ¼Ë Or from standard definition to full HD. But its pretty close I would say and the detail is really impressive when you watch it up close.\"\u003cbr/\u003e28. Wide of video instillation made by Panasonic\u003cbr/\u003e29. Wide of Panasonics Viera range of televisions\u003cbr/\u003e30.  Mid Viera television\u003cbr/\u003e31. Wide of new 60 inch Viera televisions\u003cbr/\u003e33. Wide of video wall\u003cbr/\u003e34. SOUNDBITE: (English), Markus Wagenseil, Panasonic Manager for Television product marketing\u003cbr/\u003e\"Basically it is in our core lineup so its not the very high end but in terms of value for money then I guess it's the greatest 60 inch product out there in the market.\"\u003cbr/\u003e35. Mid of Panasonics new 60 Inch Viera television\u003cbr/\u003e\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='action-container flex justify-between'\u003e\n\u003cbutton aria-expanded='false' aria-label='Read more description' class='rp-full-description' type='button'\u003e\n\u003ci class='fai fa-solid fa-align-left'\u003e\u003c/i\u003e\n\u003cspan id='read_more'\u003eRead More\u003c/span\u003e\n\u003c/button\u003e\n\u003cdiv class='rp-report'\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='resource-details-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' id='resource-details-heading'\u003eResource Details\u003c/h2\u003e\n\u003cdiv class='rp-resource-details clearfix'\u003e\n\u003cdiv class='detail'\u003e\n\u003cdl\u003e\n\u003cdt\u003eCurator Rating\u003c/dt\u003e\n\u003cdd\u003e\u003cspan class=\"star-rating\" aria-label=\"3.5 out of 5 stars\" role=\"img\"\u003e\u003ci class=\"fa-solid fa-star text-action\" 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class='title' id='additional-tags-heading'\u003eAdditional Tags\u003c/h2\u003e\n\u003cdiv class='clearfix'\u003e\n\u003cdiv class='details-list keyterms' data-identifier='Boclips::VideoDecorator' data-type='keyterms'\u003ehigh definition technology, industries, experience, television broadcasting, people, picture, marketing and advertising, television programs, blu ray, full hd, picture quality, limited, entertainment and media technology, sony, televisions, impressive, big screen, panasonic corporation, berlin, detail, media industry, high definition television, reality tv, lots, home, close, consumer electronics, corporate news, market, high definition, times, broadcasting, arts and entertainment, media and entertainment\u003c/div\u003e\n\u003cdiv class='keyterms-toggle-buttons' data-identifier='Boclips::VideoDecorator'\u003e\n\u003cbutton aria-expanded='false' class='more btn-link' type='button'\u003e\n\u003cspan\u003eShow More\u003c/span\u003e\n\u003ci aria-hidden='true' 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