{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-c03aa079.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-517835be.css\" media=\"all\" /\u003e\n\u003cdiv data-title='Toyota unveils the latest model of its hybrid vehicle' data-url='/boclips/videos/5c54bd39d8eafeecae132817' data-video-url='/boclips/videos/5c54bd39d8eafeecae132817' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nToyota unveils the latest model of its hybrid vehicle\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003e1. Zoom out from Prius logo to hybrid car, incoming president of Toyota Motor Corporation getting out of it and walking out on podium2. Photographers3. SOUNDBITE (Japanese) Akio Toyoda, Incoming president of Toyota Motor Corporation: ...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003e1. Zoom out from Prius logo to hybrid car, incoming president of Toyota Motor Corporation getting out of it and walking out on podium\u003cbr/\u003e2. Photographers\u003cbr/\u003e3. SOUNDBITE (Japanese) Akio Toyoda, Incoming president of Toyota Motor Corporation:  \u003cbr/\u003e\"We contribute to ecology as it (Prius) has the same impact on emission cuts as planting trees would across land 10 times the size of Tokyo.\"\u003cbr/\u003e4. Auto analyst Toshio Aritake standing by car \u003cbr/\u003e5. SOUNDBITE (English) Toshio Aritake, Auto analyst:\u003cbr/\u003e\"I think it's going to be very, very competitive in terms of pricing and whatever it has to offer. I haven't seen the inside yet. But it looks extremely competitive, and that's something no other manufacturers at this time can match in terms of quality and pricing.\"  \u003cbr/\u003e6. Close of hybrid logo  \u003cbr/\u003e7. Wide of new Prius car\u003cbr/\u003e8. Close up of new Prius car's bonnet\u003cbr/\u003e9. Close of Toyota logo with hybrid synergy drive panel\u003cbr/\u003e10. Engine \u003cbr/\u003eToyota rolled out the revamped Prius in Tokyo on Monday, and said it already had 80-thousand advance orders in Japan for the remodelled hybrid amid intensifying competition with Honda's rival offering, the Insight.\u003cbr/\u003eThe world's largest automaker said it aims to sell up to 400-thousand units globally a year of the car.\u003cbr/\u003eAkio Toyoda, the grandson of the company's founder, and the incoming president of Toyota Motor Corporation, drove the new model onto a stage at a packed Tokyo showroom.\u003cbr/\u003eHe said the car was eco-friendly and that driving it had a similar impact on emission cuts as planting trees \"across land 10 times the size of Tokyo\".\u003cbr/\u003eToyoda, 53, was tapped in January to take the helm at the world's biggest automaker, the first time in 14 years it has turned to the charisma of its founding roots for top leadership, mainly to bring employees and affiliates together and steer the automaker through deep troubles.\u003cbr/\u003eBoth Toyoda's presence and new Prius are symbolic of Toyota Motor Corporation's pursuit of a turnaround from its worst annual loss since its 1937 founding.\u003cbr/\u003eThe Prius, now in its third generation since its 1997 introduction, is the best-selling hybrid in the world, racking up a cumulative 1.256 (m) million units sold in more than 40 nations and regions.\u003cbr/\u003eBut now Toyota faces a challenge from Honda Motor Co., whose more cheaply priced Insight has sold briskly since it was introduced in Japan in February.\u003cbr/\u003eIn April, the Insight ranked as the top-selling vehicle in Japan, the first time a hybrid clinched that spot.\u003cbr/\u003eToyota said its Japan prices for the Prius would start at 2.05 (m) million yen, or about 21,600 US dollars at current exchange rates, less than its predecessor model.\u003cbr/\u003eBut in an unusual move aimed at competing against the Insight, Toyota also said it will continue to sell the current Prius in Japan, and cut its price. \u003cbr/\u003eIt targets rental and corporate customers, and will sell for 1.89 (m) million yen, the same price as the Insight.\u003cbr/\u003eToyota had already given the US prices for the 2010 Prius, starting at 22,000 US dollars, unchanged from the base price for the 2009 model. \u003cbr/\u003eIt is also promising a more basic US model as well for later this year starting at 21,000 US dollars.\u003cbr/\u003eThe new Prius gets a combined 50 miles per gallon (mpg), compared with 46 mpg for the 2009 model, according to Toyota.\u003cbr/\u003eToyota is promising 38 kilometres per litre, which converts to 90 miles per gallon, in Japan, for the latest Prius.\u003cbr/\u003eToshio Aritake, an auto analyst at the showroom in Tokyo called the Prius \"very competitive.\"\u003cbr/\u003e\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='action-container flex justify-between'\u003e\n\u003cbutton aria-expanded='false' aria-label='Read more description' 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