{"page":"\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/resources-572d6a42.css\" /\u003e\n\u003clink rel=\"stylesheet\" href=\"https://lessonplanet.com/assets/packs/css/lp_boclips_stylesheets-f4d0de30.css\" media=\"all\" /\u003e\n\u003cdiv data-title='Bluray technology celebrated at Playboy mansion' data-url='/boclips/videos/5c54bc8ad8eafeecae12d69b' data-video-url='/boclips/videos/5c54bc8ad8eafeecae12d69b' id='bo_player_modal'\u003e\n\u003cdiv class='boclips-resource-page modal-dialog panel-container'\u003e\n\u003cdiv class='react-notifications-root'\u003e\u003c/div\u003e\n\u003cdiv class='rp-header'\u003e\n\u003cdiv class='rp-type'\u003e\n\u003ci aria-hidden='true' class='fai fa-regular fa-circle-play'\u003e\u003c/i\u003e\nVideo\n\u003c/div\u003e\n\u003ch1 class='rp-title' id='video-title'\u003e\nBluray technology celebrated at Playboy mansion\n\u003c/h1\u003e\n\u003cdiv class='rp-actions'\u003e\n\u003cdiv class='mr-1'\u003e\n\u003ca class=\"btn btn-success\" data-posthog-event=\"Signup: LP Signup Activity\" data-posthog-location=\"body_link_boclips\" data-remote=\"true\" href=\"/subscription/new\"\u003e\u003cspan\u003e\u003cspan\u003eGet Free Access\u003c/span\u003e\u003cspan class=\"\"\u003e for 10 Days\u003c/span\u003e\u003cspan\u003e!\u003c/span\u003e\u003c/span\u003e\u003c/a\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-body'\u003e\n\u003cdiv class='rp-info'\u003e\n\u003cdiv aria-label='Hide resource details' class='rp-hide-info' role='button' tabindex='0'\u003e\u0026times;\u003c/div\u003e\n\u003ci aria-label='Expand resource details' class='rp-expand-info fai fa-solid fa-up-right-and-down-left-from-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003ci aria-label='Compress resource details' class='rp-compress-info fai fa-solid fa-down-left-and-up-right-to-center' role='button' tabindex='0'\u003e\u003c/i\u003e\n\u003cdiv class='rp-rating'\u003e\n\u003cspan class='resource-pool'\u003e\n\u003cspan class='pool-label'\u003ePublisher:\u003c/span\u003e\n\u003cspan class='pool-name'\u003e\n\u003cspan class='text'\u003e\u003ca data-publisher-id=\"30356011\" href=\"/search?publisher_ids%5B%5D=30356011\"\u003eCurated Video\u003c/a\u003e\u003c/span\u003e\n\u003c/span\u003e\n\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='rp-description'\u003e\n\u003cspan class='short-description'\u003eLos Angeles  - July 17, 2008 1. Medium of TV screen in store 2. Blu-ray promotional video on TV screen 3. Close up of Blu-ray disc logo on player 4. Wide of TV screens in store 5. Pullout of Blu-ray movies on shelf in store 6. Medium of...\u003c/span\u003e\n\u003cspan class='full-description hide'\u003eLos Angeles  - July 17, 2008 \u003cbr/\u003e1. Medium of TV screen in store \u003cbr/\u003e2. Blu-ray promotional video on TV screen \u003cbr/\u003e3. Close up of Blu-ray disc logo on player \u003cbr/\u003e4. Wide of TV screens in store \u003cbr/\u003e5. Pullout of Blu-ray movies on shelf in store \u003cbr/\u003e6. Medium of Playstation3 TV screen \u003cbr/\u003e7. SOUNDBITE (English) Matthew Roberts, fine art frame designer, Vox Pop\u003cbr/\u003e\" Blu-ray seems to be the new hot thing. It's got a lot of memory on the disc which is quite impressive. The picture is unbelievable and I think a lot of people are going to go for it.\" \u003cbr/\u003e8. SOUNDBITE (English) John Reizenstein, tourist from UK, Vox Pop \u003cbr/\u003e\" I would probably be dragged into it by other people in my family. I'd be very happy with our own original five channels with the very old fashioned remote and just very simple. It's the other people who want more and more things.\" \u003cbr/\u003eLos Angeles  - July 14, 2008 \u003cbr/\u003e10. Wide exterior pan of Playboy Mansion \u003cbr/\u003e11. Wide of Playboy party at night \u003cbr/\u003e12. Wide of party at night \u003cbr/\u003e13. Medium of Playboy bunnies on arrivals line \u003cbr/\u003e15. Medium sexy girls on arrivals line \u003cbr/\u003e16. Wide pan of party \u003cbr/\u003e17. Set up Mark Finer, technical director, The Digital Entertainment Group \u003cbr/\u003e18. SOUNDBITE (English) Mark Finer, technical director, The Digital Entertainment Group: \u003cbr/\u003e\" Because high definition TV is becoming so popular, by the end of this year, nearly 60 % of US homes will own new types of flat panel HD displays and once people become HD oriented they want more types of products that give them an even better HD experience. Blu-ray disc delivers the ultimate HD experience, twice the picture quality than DVD with all kinds of additional sounds and interactive features that were never available before to consumers.\" \u003cbr/\u003eLos Angeles  - July 17, 2008 \u003cbr/\u003e19. Medium of people watching TV at Best Buy store \u003cbr/\u003e20. Medium two men watching TV \u003cbr/\u003eLos Angeles  - July 14, 2008 \u003cbr/\u003e21. Set up Hugh Hefner at Playboy mansion \u003cbr/\u003e22. SOUNDBITE (English) Hugh Hefner, Playboy: \u003cbr/\u003e\" Several nights a week are movie nights. Earlier tonight we watched a couple of documentaries what is manly night with a number of my male friends. On the weekends, Friday, Saturday, Sundays are all movies nights. Friday and Saturday are the old classic films like Casablanca night.\" \u003cbr/\u003e23. Set up Jose Canseco, former Major League baseball player \u003cbr/\u003e24. SOUNDBITE (English) Jose Canseco, former Major League baseball player: \u003cbr/\u003e\" All the kids love all that kind of stuff. I think they're so much more technologically advanced than we are meaning from the 35- to 45 group. Seems the 10 to 18 year old group knows more about the Blu-ray and the Playstation and technology and computers than anyone else does. \" \u003cbr/\u003e25. SOUNDBITE (English) Michael Vartan, actor: \u003cbr/\u003e\" It is a little scary. It's the next wave of technology which is ever growing and I think that if I get into that I should forget about just everything and live in a cave so... I'm waiting. \" \u003cbr/\u003eLos Angeles  - July 17, 2008 \u003cbr/\u003e26. Exterior Best Buy store \u003cbr/\u003e27. Wide interior Best Buy TV department \u003cbr/\u003e28. Wide of DVD player boxes \u003cbr/\u003e29. Wide of Blu-ray disc movies on shelf \u003cbr/\u003e30. Medium of Blu-ray disc players on shelf \u003cbr/\u003eLos Angeles  - July 14, 2008 \u003cbr/\u003e31. Set up Randy Waynick, Senior Vice-President of Home Producers Division Sony Electronics \u003cbr/\u003e32. SOUNDBITE (English) Randy Waynick, Senior Vice-President of Home Products Division of Sony Electronics: \u003cbr/\u003e\" BD-Live really allows you to take advantage of all the virtues of the technical specifications for Blu-ray because it connects to the internet so now your Blu-ray disc may have additional content. It may have links to get to other sites or other content only available through the internet. Now you drop that disc into your BD player and you can have games and you can get actor information. You can get back-lot scenes. It opens up this two way interactive relationship between the software and the content provider, the hardware providers and most importantly the consumers in their homes so it's going to change how you view home video. Imagine you're watching a movie and you want to get more details about what the actor did or his previous work, you can click and go out to the internet and bring that information in and from the same standpoint you may want to buy the coffee cups that they use on a particular scene. You will be able to do that as well so it brings much much more interactive, much much more robust entertainment possibilities for the consumers. \"  \u003cbr/\u003eLos Angeles  - July 17, 2008 \u003cbr/\u003e33. Set up Tara Adams-Clarke, Best Buy home theatre expert \u003cbr/\u003e34. SOUNDBITE (English) Tara Adams-Clarke, Best Buy home theatre expert \u003cbr/\u003e\" BD-Live is the interactive feature for Blu-ray players and it allows you to go online and download up to date content, like movie trailers, screen savers, ring tones and it has a lot of advanced features where you can go online and chat with your friends and watch movies at the same time and be able to communicate so it's very connective.\" \u003cbr/\u003e35. Medium of DVDs and player \u003cbr/\u003eLos Angeles  - July 14, 2008 \u003cbr/\u003e36. Hand removing disc from player \u003cbr/\u003e37. Set up of Amy Jo Smith, The Digital Entertainment Group Executive Director \u003cbr/\u003e38. SOUNDBITE (English) Amy Jo Smith, The Digital Entertainment Group Executive Director \u003cbr/\u003e\"Disney's coming out with Sleeping Beauty on BD-Live and this is going to allow fans to talk directly to Aurora and Sleeping Beauty to ask her what the weather was that day at the castle and what's going on and really exciting features that we never had before and all in the best possible picture \"\u003cbr/\u003eLos Angeles  - July 17, 2008 \u003cbr/\u003e39. Two TV screens at Best Buy\u003cbr/\u003eThe next generation of Blu-ray technology is here. 'BD-Live' now allows consumers to be interactive with their movies. \u003cbr/\u003eThe infamous Playboy mansion in Los Angeles hosted a recent  party which was partly sponsored by Blu-ray. \u003cbr/\u003eBlu-ray - known as the Blu Ray Disc (BD) is said to offer more capacity than any other type of entertainment format. \u003cbr/\u003eFans say it gives a higher quality picture than HD TV with more than five times the storage capacity of traditional DVDs and holds up to 25 GB on a single-layer disc and with more channels of surround sound and more types of value added content. \u003cbr/\u003eThe Entertainment Merchant's Association 2008 Annual Report on the Home Entertainment Industry predicts that BD sales will surpass DVD sales by the year 2012, as 87% of Playstation3 owners report that they're watching Blu Ray movies on the console now. \u003cbr/\u003eOthers say they're waiting because they find they are upgrading a bit too much.\u003cbr/\u003eMatthew Roberts says he hasn't taken the plunge yet but plans to because of the impressive picture quality.\u003cbr/\u003eJohn Reizenstein, a tourist from the UK says he prefers to keep his home entertainment set up simple but may be pushed into conversion \u003cbr/\u003eshortly. \u003cbr/\u003eBlu-ray and Sony Playstation3 hosted a launch party for the ESPY (sports) Awards at the notorious Playboy mansion in Los Angeles recently (July 14, 2008) where Blu Ray movies were playing throughout. \u003cbr/\u003eVIP guests had access to the exclusive \"Blu Lounge\" where they were able to experience Blu-ray technology. \u003cbr/\u003eMark Finer is the Technical Director of the Digital Entertainment Group (DEG) - an industry funded group that promotes digital entertainment. \u003cbr/\u003eHe says that one third of US consumers have an HD TV in their home and that the figure is growing.\u003cbr/\u003eBlu-ray is currently supported by more than 180 of the world's leading consumer electronics personal computer, recording media, video game and music companies and it has the support of seven of the eight major movie studios (Disney, Warner, Sony, Paramount, Fox, MGM and Lionsgate). \u003cbr/\u003ePlayboy magnate Hugh Hefner says he appreciates digital advancements and enjoys his regular movie nights. \u003cbr/\u003eJose Canseco, former Major League baseball player admits he's not too up on the new technology He says that younger people seem to be more up to date with developments. \u003cbr/\u003eMichael Vartan, a TV and movie actor, jokes he's addicted to his Playstaiton3 but is holding out to upgrade to Blu-ray but is concerned that he will become addicted to it.\u003cbr/\u003eSony's next-generation Blu-ray disc model to enter the market recently is the new 'BD-Live'. \u003cbr/\u003eRandy Waynick, the Senior Vice-President of Home Producers Division Sony Electronics, explains how the technology works.\u003cbr/\u003eBest Buy is the largest store selling consumer electronics in the US and Canada. \u003cbr/\u003eTara Adams-Clarke is Best Buy's home theatre expert in Sherman Oaks, California. She says there is much you can do with BD-Live. \u003cbr/\u003eMany movie studios have announced they will begin releasing new movies on Blu-ray Disc at the same time as the DVD. \u003cbr/\u003eAmy Jo Smith is the Executive Director of the Digital Entertainment Group. \u003cbr/\u003eShe explains that BD Live will allow children to talk to their favourite characters on screen. \u003cbr/\u003eKeyword science technology\u003cbr/\u003e\u003c/span\u003e\n\u003c/div\u003e\n\u003cdiv class='action-container flex justify-between'\u003e\n\u003cbutton aria-expanded='false' aria-label='Read more description' class='rp-full-description' type='button'\u003e\n\u003ci class='fai fa-solid fa-align-left'\u003e\u003c/i\u003e\n\u003cspan id='read_more'\u003eRead More\u003c/span\u003e\n\u003c/button\u003e\n\u003cdiv class='rp-report'\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv aria-labelledby='resource-details-heading' class='rp-info-section'\u003e\n\u003ch2 class='title' 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